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NIAS Grant -Exploring the Democratization and Globalization of the art world in the Digital Era

We have been working for a number of years on the extent to which the internet serves as a game changer in the art world. It has been an exciting albeit challenging journey so far combining two disciplines – internet studies and cultural economics. Perhaps because of this unusual mix of bringing Media Studies with Art Economics, we have had quite an adventure in our invited lectures, be it at ‘Sotheby’s, Duke’s Visual Studies Initiative to the Swiss Institute for Art Research.

We keep hearing how academia pays lip-service to interdisciplinary work, especially in grant acquisition. Yet, we persisted as we believe that it is essential if we are to find some original answers to these hyped and revolutionizing notions on how the art world is transforming with the onset of new media technologies. So we applied to NIAS (Netherlands Institute for Advanced Study), a wonderful venue with a rich intellectual heritage, to host a workshop on this topic and were delighted to hear the news of winning this workshop grant.

In a nutshell, our workshop intends to explore contemporary trends on digitization in the art world and market of the twenty-first century and focus on the visual arts as it is exhibited, discussed and traded online. Thereby, this workshop questions how and under what circumstances the internet gives rise to new and democratic forms of art product consumption and knowledge circulation, and how the specific characteristics of the digital medium, the audiences and cultural contexts contribute to this novel phenomenon. Hence, our objective is to fill an important gap in the framing of the cultural commons today. We are aiming for an interdisciplinary workshop inviting people from the fields of art history, communication and media, anthropology, cultural economics, and sociology of the arts. The outcomes of this workshop will not just be theoretically relevant but also of practical use for public art institutions under tremendous pressure to be less exclusive and more economically viable.

So will keep you guys posted on the outcome of this workshop that is planned for November of this year!

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